not us.
Rodders
| Full Name : | Rodney Smith |
| Occupation: | Account Manager |
| Likes: | Women, fast cars, money, bling |
| Dislikes: | Work, answering difficult questions, reports |
| Favourite word: | Mega |
He’s the flash-in-the-pan man that is more interested in the sound of his own voice than listening to you. He likes fast cars and even faster women, although his success rate with the latter is questionable.
Obsessed with monthly targets he is motivated by his bank balance and will do anything to get his next commission, often to the detriment of his client’s reputation. Initially his sharp suits may impress, but you will notice the more you spend with him the more ‘bling’ his gold jewellery gets, leaving you in no doubt as to exactly how your companies money is being allocated.
When questioned on how any given campaign is going and when you can see any results, he will disappear quicker than you can utter the words ‘monthly retainer’, on a client emergency. If pressed you may be lucky enough to get the answer that PR is difficult to measure, it takes time, and your money to build relationships.
Surely everyone knows that PR is not a measurable, tangible animal….don’t they?
